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Over the last several decades, home security has become a common service that is being provided to homes and companies. However, during the early 0th century home security was rarely used. Sometime during the 40s 60s it was when people started became more aware of securing property. In rural areas during the early 100s, burglary was common, but not that common (Anonymous, personal family stories). Thefts occurred mainly in big cities. Homes were not locked as they are today. Everyone knew who their neighbors were. Material items in the home were not considered as valuable, except perhaps some jewels and maybe silverware, to a burglar as they were to the owner. While the very rich had what was considered valuable such as paintings and jewels. Those who had money were ones who actually used home security services.
With inventions like radio and TVs, burglars were willing to take the risk and enter someone's home and steal the radio, TV, jewels, or whatever was considered of value. Now thieves have items that could be easily fenced. Now, as we have entered into the computer age, personal property needs to be kept safe. More and more burglaries are happening today because of the personal computer in homes as well as TV, CD players, stereo equipment, digital cameras, jewelry and anything else of value.
Another cause for increase in the need for home security has been the terrorist attacks on the US during 001 such as the World Trade Center attack. Since then people are not taking the planned trips overseas they are remodeling their homes. The remodeling done in homes also includes making the home safer. Sales have taken off as people have eschewed luxury purchases and travel in favor of addressing needs and concerns within the home (Thomaselli p. 1). Improvements in the home have risen in the early part of 00 with resulting in a net income of $ billion for home improvement stores, up 18% from the year before (Thomaselli p. 1). This, of course, increased the revenue of home security significantly. And with all that is occurring in the world today such as terrorism, the increase of sales for home security should continue in order for people to have that safe feeling.
ADT Security Services, Inc., a unit of Tyco Fire and Security Services, is one of the largest single providers of home security and are currently serving approximately 5 million commercial, federal and residential customers throughout North American and Europe in 00 (Anonymous, 00). ADT offers a wide range of security systems all anyone has to do is to decide what their needs are or the type of security that they are looking for and ADT will provide the right system. One of services that ADT provides is higher-end systems that include motion detectors that are not tripped by pets and window screen alarms which can detect a break-in giving the homeowners the ability have their windows open when desired (Silverman p. J5). Another service provided by ADT for families who are more concerning about their children is the ability have cameras installed outside the home in order to keep an eye on their children as well as the property. Other homeowners have installed these cameras both inside and outside. The newest service provided was at the 00 International Consumer Electronics Show, where the OnStar at home pilot program was presented by Alliance (Anonymous, 00). OnStar is an owned subsidiary of the following companies, Alliance; they are General Motors, Invensys, Panasonic, Hewlett-Packard Company and ADT Security Services, Inc. (Anonymous, 00). This OnStar system will enable consumers to check their home security system. Homeowner's have the ability to access and control pretty much everything from lighting to security. The OnStar system will definitely give homeowners the safety they are looking for with the latest technology.
One of the major problems in obtaining the security system is the cost; what do you want and whether this system will fit your budget. However, with vigilance on the increase the current low cost of security systems such as ADT, has increased the sales market. Due to /11 there has been even more interest in security. Advances in technology and the decrease of costs for equipment have increased the sales of home security systems (Silverman p. J6). Security systems can cost anywhere from $00 to over $100,000, depending on the type of system someone purchases. Mark Fleming, a homeowner advocate for myhousepro.com, said "You have to ask yourself how much you have that is valuable to justify the expense." (Silverman p. J6). According to Silverman, "Security experts say homeowners do not have to spend thousands of dollars on professional security equipment to make their homes safe" (p. J7). Then Silverman gives a list of several steps anyone can take to better protect their homes post spotlights near entranceways; organize a neighborhood watch program; use deadbolt locks with 1-inch throw bolts and strike plate screws that are inches long on all doors, to list but a few (p. J7).
There are a lot of problems going on in the world today. So many things are going on; that people are becoming more aware of what is going around them. Building a safe in your home has been the way to go for many. However, if one looks at it, everyone wants to feel safe and what better place is there to feel that safety than in your own home. With this in mind there will continue to be a demand for home security as well as potential for improving upon that security as long as people are looking for the safe feeling they once had before terrorists the attack in 001.
Internet Home Alliance Unveils OnStar at Home Pilot Program at the 00 International Consumer Electronics Show. (00) PR Newswire, 1-4.
Silverman, F. (00) Domestic Vigilance on the Increase Anxiety, Low Cost Spur Sales of Security Systems. Harford Courant, J5-J7.
Thomaselli, R. and Chura, H. (00) Home Becomes Priority Post /11. Advertising Age, 7(10) 1.
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